First Steps Workshop
Event Planning: Where to Start?
Surprise! It’s not what you think!
Most people think event planning begins with picking a date, booking a venue, or deciding on food and décor. Those are important—but they’re not the real beginning.
“The truth is, if you don’t start in the right place, you can easily end up with an event that’s technically fine but forgettable, or even stressful to manage.”
Here’s the secret: the best events start with clarity, not logistics.
When you understand the fundamentals of why you’re hosting the event and what you want your guests to feel and experience, everything else flows more naturally. That’s when event planning becomes…
- exciting instead of overwhelming
- creative instead of chaotic
- and even stress-free.
In this workshop, we’re going to explore:
- THE STARTING point for every successful event
- How to define the purpose and atmosphere of your event so decisions become easier
- The essential steps that turn ideas into clear, manageable plans
- And finally, how to weave all the details together so your event feels effortless for your guests—and for you
“Planning and producing an event isn’t just about a checklist—it’s about holding a vision of the experience you want to create.
Think of yourself as a designer, not just a planner.”
“To design an event is to think holistically.”
By the end of our time together, you’ll discover...
A framework you can use again and again
The confidence to start your next event from the right place.
The fundamentals for stress-free events
Calm, Clarity and FUN!!
Join me
for this info-packed, live-virtual interactive workshop
- Tuesday, October 28th
- 10:00am PST, 1:00pm EST
- 90-min session • LIVE on Zoom
- Special Introductory Price: $37
Please fill in your name and best email address to receive the Zoom link and you will also receive our blog and occasional tips and strategies on how to create fantastic events.
About
Marinda Freeman
Marinda Freeman is an Event Consultant and Designer with over four decades of experience creating impactful events—from large-scale corporate conferences and nonprofit galas to festivals and product launches. With a background that includes Executive Director of Martha Stewart Catering, Marinda guides organizations, businesses, executive and admin assistants how to design, plan, and produce annual events with clarity, structure, and ease—transforming complex logistics into smooth, successful experiences. By teaching clients and their teams proven practices they are able to confidently produce future events. Her consulting style is hands-on, strategic, and empowering, ensuring every event reflects purpose, connection, and joy.
As a bestselling author, accomplished chef, and licensed spiritual counselor, Marinda brings a mindful, holistic approach to every project. Her book, Everything is an Event, reveals fifteen enduring principles for creating meaningful gatherings in today’s world. With a personal motto of “If you’re not having fun, you’re wasting time,” Marinda believes every event is a chance to build community and create unforgettable moments—with grace, intention, and a whole lot of fun.
Your expert guide to event design, planning, and production.
Learn what you don’t know you don’t know.